MP Team

Founding Partner

With more than 30 years of experience in marketing, advertising, creative strategy, video production, research, and storytelling, Dave brings a wealth of industry and agency expertise in industries such as healthcare, higher education, manufacturing, travel and tourism, and telecommunications to Modus Persona. As Modus Persona’s founder, Dave plays an active role with many of our clients while directing the daily activities of our creative team. His creativity and passion to deliver on MP’s promise to like-minded, purpose-driven organizations is palpable.

Beyond his professional pursuits, Dave is a native of Colorado and an alumnus of the University of Nebraska. An accomplished musician, Dave enjoys telling stories of the human condition through songwriting.

Managing Director

Chris is an accomplished sales and marketing professional with over 30 years of experience ranging from start-ups to Fortune 250 corporations in industries including retail, food & beverage, government, printing, telecom and technology services. He has built and led teams across various disciplines, consistently creating and implementing strategic plans and company-wide programs that deliver results for his clients. Chris excels in establishing and maintaining client, team, and vendor relationships, and he brings these leadership skills to Modus Persona and our clients as Managing Director.

Outside of work, Chris is an enthusiastic motorcyclist and adventurer. His wife owns and manages a local veterinary clinic, while his two daughters are kicking butt through college and beyond. Additionally, Chris is the agency’s expert on English Premier League soccer and a rabid Arsenal supporter.

Creative Director

A true artist, Rob sees the world as a canvas, designing with emotion to create connections from concept to final product. With decades of agency experience in design and art direction spanning multiple industries, brands, and use cases, including expertise in retail, agriculture, education, healthcare, telecom, travel, manufacturing, and pharma, he approaches projects strategically, consistently exceeding expectations. Since joining Modus Persona in 2006, Rob’s keen eye for design has left an indelible mark on the polished final products our clients enjoy.

In his spare time, Rob indulges his passion for art and art history, uncovering stories behind each piece that finds its way into his collection. A longtime Nebraskan, he lives with his wife and two Westies in Lincoln.

Senior Digital Solutions Manager

Britt Davis brings rich experience to Modus Persona and oversees technical project management and managing digital production needs for our clients. A certified expert in Marketo, HubSpot, and Oracle Eloqua, Britt combines strategic thinking with tactical execution to manage clients’ marketing automation platforms. His expertise in process development for clients spans industries and use cases including Fortune 500 brands in tech, cloud services, IT, financial services and media in both B2B and B2C settings. This helps Britt provide a unique perspective to drive exceptional results for our clients at Modus Persona.

Britt lives in Ft. Mill, South Carolina with his wife Bailey and son Declan. He enjoys brewing beer, cheering for the Pittsburgh Steelers, and chasing tornadoes for the National Weather Service.

Director of Content

David Flomberg brings a wealth of experience to his role overseeing content strategy and execution at Modus Persona. His career spans across various high-impact roles, including Director of Editorial Operations for Examiner.com, Director of Content for Transamerica, and Associate Content Director for Faction Media. In these positions, David crafted and executed content strategies for several Fortune 500 companies across a diverse array of industries including telecommunications, healthcare, manufacturing, data storage, systems integration, finance and recreation.
A 7-time Society of Professional Journalists award winner, David began his career in traditional journalism and was a long-time columnist for the Rocky Mountain News. His journalistic expertise and keen editorial insight have been instrumental in shaping compelling content that drives engagement and results.
Beyond his professional achievements, David is a professional trombonist and harmonica player whose playing can be heard on recordings by Til Willis, the Flobots and the Tivoli Club Brass Band, among others. He’s also an avid motorcyclist, an ethusiastic if poor golfer, an Eagle Scout, and boasts the coolest belt buckle collection you’ve ever seen. David’s unique blend of creativity, strategic thinking, and diverse experiences make him a vital asset to the Modus Persona team.

Senior Account Executive

Lynn Frate brings more than 15 years of diverse expertise spanning software development, sales optimization, logistics, online retail, and entrepreneurship. Based in Southern Arizona, she orchestrates seamless relationships with our clients, serving as their advocate in campaign and marketing endeavors while ensuring results that exceed expectations.

Lynn channels her passion for animals through her involvement with K-9 Friends, the non-profit that supports the Douglas County Sheriff’s Office K-9 Unit. Together with the MP team, they provide all marketing support for the non-profit in gratis.

A self-proclaimed food enthusiast, Lynn enjoys exploring Tucson’s vibrant culinary scene alongside her husband, Ken. Together, they share their home and hearts with their beloved rescue pups, Tucker and Raffie, and Lynn brings that energy to Modus Persona each day.

Principal UX Architect

Jordan has a passion for helping people communicate and enjoy building fun, helpful things. He has more than 25 years of deep UX experiences, including Information Architecture, UX Design and Development in numerous languages and frameworks, analytics and cross-functional business-application knowledge. He’s also an artist with many years teaching, mentoring and coaching college and adult learners.

When not in front of his computer, he can be found in mosh, skank and circle pits or trying to keep his classic kit car on the road.

Director of Marketing Technology

John Gilbert’s extensive background as a software engineer and later as a technology entrepreneur sets him apart from the typical “tech guy.” He combines those experiences with an extensive agency leadership background with clients in SaaS, IT, telecom, tourism, food, and other industries, and brings that to Modus Persona. This well-rounded experience has helped shape the technical competencies MP offers our clients. Beyond building high-functioning, emotionally intelligent teams, John is an engaged thought leader deeply connected to a network of executives and technologists. He leads the strategic direction of our digital marketing, technical initiatives, and analytical and development projects.

John resides just north of Denver, spending his off-hours mountain biking, snowboarding, restoring his 1964 Corvette Sting Ray convertible, and mainly chasing his 5-year-old son around the house.

Project Manager

Yvonne Van Wechel brings a wealth of experience to Modus Persona. With more than 25 years of experience in project and resource management, her expertise spans multiple industries including QSR, energy, financial services, tech, agriculture, and entertainment in B2B and B2C capacities. She’s skilled with digital and traditional print publishing, helping MP to deliver on client needs.

An avid art, animal and outdoors enthusiast, Yvonne lives with her husband in Colorado Springs. When not juggling projects, she enjoys hiking, attending art exhibitions, and traveling the world, and brings her invaluable perspectives to our team at Modus Persona.

Production Artist / Graphic Designer

As a passionate and curious designer, Hanna Wendorf brings a unique blend of perspective and artistic flair to Modus Persona as a production artist and graphic designer. With experience as a freelance and full-time graphic designer working in the energy, financial services, automotive, beauty, construction and healthcare spaces, Hanna understands the importance of creating work that resonates with audiences. She loves learning about every facet of the industry, key insights into target audiences, and the clients she works with to deliver work that exceeds expectations.

Outside of MP, Hanna volunteers with All Breed Rescue and Training and is a nature enthusiast. She can often be found hiking, backpacking, snowboarding, or gardening. An avid reader, Hanna almost always has a book checked out from her local library and brings her keen sense of curiosity to Modus Persona every day.

Office Manager

April Hatton brings more than 30 years of dedicated financial expertise to her role, having built her entire career at Sanders & Parks, P.C. in Phoenix, Arizona. Starting as a file clerk back when Dances With Wolves was winning Oscar awards, April steadily advanced through the organization, demonstrating exceptional attention to detail and organizational skills that made her an invaluable member of their accounting team. As Office Manager at Modus Persona, April masterfully manages vendor relationships, employee payroll, bank reconciliations, complex financial reporting systems and myriad administrative responsibilities.
April resides in Surprise, Arizona with her husband of more than 30 years and a rescue dog they found on Christmas Eve. They have two grown daughters – one living in Seattle, WA with a Ph.D. in Infectious Diseases and Immunology, and one living in Kansas who has a degree in Business and Supply Chain. April loves to create itineraries for places she wants to travel to, shopping for bargains, and trying out new recipes.